Episode 4 of The Conscious Marketing Podcast opens the can of worms wide open and takes a look at the power of language. We are joined by marketing industry expert Tamsen Webster to take a deep look in the mirror and discuss the role of self-talk, brand messaging and how it all ties together to ask, “do our words really matter?” We get personal as we reveal what the voices in our head say, how it finds it’s way into our work, what brands can do differently and the true impact our words have on society. Then we uncover solid strategies for brands to create brand messages that have integrity and consonance with who they truly are.

Show Notes

🎯 Did Tamsen Webster hit the bullseye? Do you need help developing your message or your next keynote? You can learn more about Tamsen Webster here 🚀Are you loving what Geoff is laying down? You should hire him to supercharge your results. You can learn more about Geoff Livingston here 🎶 Am I striking a special chord for you today? You can hire me to speak at your next conference, corporate retreat and for transformation consulting here 🎥 Wish your show could be produced like this one? Learn more about our show producers WCR Studios here 🎼 Like the music? It was donated to the show by Sophia Fleming a conscious music artist who sings words of empowerment that inspire the soul. Buy her latest album Collections of Reflections here 📷 Like the photography? You can hire Geoff to get beyond stock photograpy here

We Could Use Your Help

🌟Do you want to support the show? Please subscribe and leave us a review on iTunes here. Every review counts and helps another marketer find us so that together we can push our industry forward. 🐝 Want to help us create buzz? We are honored to have your support. Please share this post on your social networks and speak to the parts that resonated most for you or create a blog post discussing your thoughts on the conversation. We open the door to expand the conversation in the industry and every share matters to us. Remember to tag us so we can join in on the conversation. 💬 You can find Nichole on Facebook here and LinkedIn here 💬 You can find Geoff on Facebook here and LinkedIn here 💬 Got feedback? Tell us what really worked for you and what would have made it even better in the comments. Your feedback matters to us.

Segment Questions for Self-Inquiry and Reflection We begin every episode with a set of questions that are designed to expand our thinking around the topic at hand. Sometimes we get to them. Sometimes the conversation takes us in another direction. Either way, these questions are great for your self-inquiry and reflection as you form your own opinions and perspectives. What does your self talk sound like? Where do you think you learned the soundtrack in your mind? Does it have history? Do you consciously manage your self talk? If so, how? What do you do when your self talk isn’t helpful? Who do you admire for their ability to inspire change? How important is language in inspiring and creating change? How can you develop messaging that consistently inspires change? What are the alternatives to fear-based messaging? How important is brand messaging for your company? What are the opportunities for getting it right? Where does our brand typically struggle with messaging? If our company wants to shift to empowering language what do we need to do? How can you deliver a consistent brand experience in a dynamically changing environment?      

Love what Geoff is laying down?

You should hire him. Geoff is currently accepting new clients for fundraising, campaigns and photography services.

Is Nichole striking a chord?

You should hire her! Nichole is currently accepting new clients who are interested in consulting, training and speaking.

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